eCargo Bikes: PJ’s Classic Delivers Scoops of Joy Emissions-Free

What happens when a beloved vegan ice cream brand meets an emissions-free cargo bike?

A delivery model that’s better for cities, businesses, and the planet.

Fernhay’s eCargo bikes are part of a broader shift in urban logistics — one that prioritizes cleaner air, quieter streets, and more efficient access to dense, high-traffic areas. As more cities embrace low-emission zones and vehicle restrictions, alternatives like the eQuad are helping small businesses stay ahead of the curve without compromising their mission or mobility.

PJ’s Classic, a family-run dessert company based in Los Angeles, is using Fernhay’s eCargo bikes — the eQuad — to serve their handmade vegan treats in a way that’s both efficient and eco-conscious. Designed for dense, fast-moving cities, the eQuad gives PJ’s a smart alternative to trucks, vans, and traditional ice cream carts.

From legacy to logistics, PJ’s is showing how thoughtful transportation choices can help small businesses grow without compromising their values.

Why PJ’s Classic Chose eCargo Bikes for Delivery 

Instead of investing in a full-size truck or traditional vendor cart, PJ’s chose Fernhay’s eQuad: a lightweight, pedal-assist cargo bike purpose-built for urban mobility.

“It fits in small spaces. It doesn’t take up a lot of street. There’s no gas — so that’s awesome,” said Michelle, co-founder of PJ’s.

“You get your exercise in, because it’s a bike. And it is the future.”

It’s agile, license-free, and completely emissions-free — ideal for a modern, mobile brand looking to reduce cost and carbon.

A Vegan Ice Cream Brand Rooted in Legacy

Sisters Michelle and Danielle Forbes co-founded PJ’s using their great-grandmother Sini’s original recipes. Their vegan and dairy bon bons — rich scoops of ice cream coated in dark chocolate — have developed a cult following in LA.

“They literally have their own fan club,” Michelle joked during a recent downtown pop-up.

With demand growing, they needed a flexible, low-impact way to bring their products to new locations — fast.

The eQuad: A Smart, Sustainable Solution

The Fernhay eQuad doesn’t just save space — it saves emissions, fuel, and permitting costs. It can operate in car-free zones, pedestrian plazas, festivals, and anywhere trucks can’t.

“Anything that’s a small footprint — we can just hop in and get it off the ground without even thinking about it,” said Danielle.

The Fernhay eQuad is part of a new generation of eCargo Bikes that is changing how small brands move through cities. It also offers visibility, convenience, and a refreshing brand presence — perfect for pop-ups and urban activations.

It’s not just about delivery — it’s about visibility. The Fernhay turns heads, attracts attention, and reinforces PJ’s commitment to sustainability every time it rolls through the city. It becomes part of the brand’s identity on the street.

Mobility That Works for Small Businesses

By switching from a van to an eCargo bike, PJ’s avoids major overhead: fuel, insurance, maintenance, and more.

They’ve cut costs and carbon — while staying mobile and mission-driven.

Whether it’s private catering or weekend events, Fernhay’s eQuad gives PJ’s the flexibility to meet their customers wherever they are.

🎥 Watch: The Founders Share Their Journey

Hear directly from Michelle and Danielle about their journey with Fernhay’s eQuad and why they chose micromobility to grow their business sustainably.

▶️ Watch the video on YouTube Shorts

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Final Thoughts: Scoops, Sustainability & Smart Delivery

PJ’s Classic is proof that innovation and tradition can go hand in hand — and that sustainable delivery isn’t just for big logistics companies.

At Fernhay, we’re proud to support local businesses who want to move better, cleaner, and smarter.

With eCargo bikes like the eQuad, brands can rethink how they move through the city — cutting costs, building stronger community connections, and helping create cleaner urban spaces for everyone.

Ready to make the switch? Let’s ride.

🔗 Related Posts and Readings

• Earth Day 2025 Fernhay: Inspiring Innovation with the Citylab eQuad

• The Economic and Environmental Impact of Fernhay’s eQuad in Urban Delivery

• Europe’s love affair with cargo bikes is changing how we deliver goods in our cities

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